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Why Invest in Communication for Immunization: Evidence and Lessons Learned

Authors: Silvio Waisbord, Heidi Larson
Strategies: Advocacy / Policy Change

This report reviews evidence showing how communication interventions have contributed to immunization programs. It analyzes studies and arguments attesting to the fact that, when adequately funded and carefully planned, communication has a positive impact on immunization levels. Based on this evidence, the report makes a call to relevant stakeholders to increase levels of support for communication activities. It suggests ways in which adequate funding for strategic communication could help immunization programs to tackle a myriad of challenges that immunization programs are currently confronting.

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Pdf Why Invest in Communication for Immunization (205 kb)



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