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Mobilizing the Commercial Sector for Public Health Objectives: A Practical Guide

Authors: Sharon Slater, Camille Saade
Tool Type: Methodological Tool
Topics: Primary Health Care-General
Strategies: Commercial & Private Sector Partnerships

This guide presents a map and tools for developing strong alliances between the public and private health sectors. Methods for conducting an initial exploration of a public/private partnership in a given commercial and health environment are described. In addition, the guide presents techniques for establishing the partnership and identifies the roles and responsibilities of each partner. Activities the partnership should plan in order to achieve the public health objectives it sets are also included.